Partnership or acquisition? A simple guide for CEOs and senior business developers
Many business development teams experience that the company lacks some vital skills or resources in order to launch the new product or service. This is specially true when it comes to diversification initiatives. A discussion quickly arises. Should the company buy a player with the assets needed or would it be better to sign a partnership with the same player? Most … Continue reading Partnership or acquisition? A simple guide for CEOs and senior business developers
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